Marketing Insights From IE University

Last fall, I spent four months studying in Madrid, Spain at IE University. I collaborated with one of my Professors, Pierre Auger, who teaches the course Digital Marketing. He asked if anyone was interested in helping him with the initial research portion of his thesis on the role of recommender systems in fashion e-commerce websites. Recommender systems are best described by looking at e-commerce sites such as Amazon. What happens

Which Way do I Grow? An Overachiever’s Guide to Living a Balanced University Life

Mantra As a hard-working student, I will give school the majority of my working energy but as a growing human, I will not allow school to consume me in my entirety. What do I do to prevent school from completely consuming my energy? I make an effort to feed my soul daily. By feeding one’s soul in addition to studying hard, personal growth and success can flourish in many ways

Simple Make-it-Your-Own Quinoa Bowls

As a student with a part-time job and a growing social life, I find it difficult to find the time to cook for myself. Quinoa bowls have become a staple dinner item because of their simple prep, wide variety of flavours, and gourmet results. Follow this simple formula below and let your creativity run wild with this dinner. ♡ Quinoa + Protein / Toppings + Sauce      Protein Chicken Tofu

Amped Insights on Social Media

This past weekend was one for the books. My mind was stimulated academically, socially, personally and through thinking about my future in business. Even though we participated in a wide variety of activities in the span of 48 hours, it wasn’t hard to pick a highlight. The Speaker Series Gustavson School of Business Conference 2018 Entrepreneur, speaker and social media guru, Deidre Tansey is the Founder & Social Engagement Architect at

Downtown Victoria Delights

When you go out to eat in Victoria, the options are endless. This is a city that is known for its kitchy, hole in the wall eateries, stands, pubs, cafes, bars and food trucks. Recently, I have attempted the daunting decision of picking a place by approaching the predicament with the end in mind… how are the desserts? This blog post will outline a good food place for you whether

The Maccha Trifecta

I honestly don’t know where to begin. This crazy awesome traditional beverage has so many amazing properties but is also way more complex than the untraditional, mainstream versions of the drink. Maccha was so westernized that most people don’t even spell it correctly (the westernized spelling is matcha but we are going with the traditional spelling, maccha.)! With the help of a traditional Japanese Tea Bar (JagaSilk in Victoria, BC),

Finding Zen

School is basically a giant test on how to manage stress. I find myself justifying setting 13 minute timers for power naps, colour coding my notes 5 different ways and keeping a mason jar full of oatmeal toppings to save time in the mornings so I am not late for my 8:30 class. This constant haul of schoolwork, midterms, papers and lectures only ends after you walk out of that

Kale Creative Inc.

This imaginary business was inspired in my mind after receiving a giant* bundle of garden fresh kale from my uncle last summer. I found myself so inspired that I created not one, not two, but three recipes that involve a ton of this amazing leafy green. *2 full grocery bags!!!                        {CREAMY BLUEBERRY & KALE SHAKE }   Blend organic

Malibu Eats

The air in Malibu whips across the pier, through my hair and across the valley to LA. Our road trip down the Cali coast would not be complete without ceremonially stopping on the side of the road to run down the first beach in Malibu that we came across. The seagulls were curious as we softly buried our feet in the warm sand and stretched out our legs in the